Payton Pritchard inks shoe deal with Converse 

The Celtics’ guard is the first to have an endorsement deal with the Boston-based company since Larry Bird/

Payton Pritchard has signed a shoe deal with Converse, the brand announced Thursday.

“As a player, I’m always looking for ways to push the boundaries of what’s possible, and Converse shares that same mindset,” Pritchard said in a press release. “I’m excited to join the Converse Basketball family and help inspire the next generation of athletes to find their voice and express themselves on and off the court.”

Pritchard joins the Converse ranks with Oklahoma City’s Shai Gilgeous-Alexander and Philadelphia’s Kelly Oubre Jr.

The shoe company is based out of Boston, making the partnership between Converse and the Celtics’ guard make all the more sense. The last Celtic with a Converse shoe deal was Larry Bird.

“With a shared commitment to the sport and our community, Payton and Converse are poised to make an impact in the world of basketball, both here in Boston and beyond,” Converse CEO Jared Carver said in a press release. “As Converse Hoops continues to gain momentum, we’re excited to partner with Payton, amplify his passion and commitment to the game, and inspire a new generation of creatives to follow in his footsteps.”

The deal comes at a great time for Pritchard, who is the frontrunner for the NBA Sixth Man of the Year award and is averaging a career-high 14 points on 41% shooting from three.

Prtichard will be sporting the All Star BB Trilliant CX for the remainder of the season.